

“Gronk knows his brand,” said Maxinne Gonzalez, USAA director of video production.

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So it's wonderful.”Īfter announcing his retirement and doubling down on it two weeks ago after 11 seasons in the NFL - nine with the New England Patriots and two with the Buccaneers - Gronkowski now has his sights set on new endeavors, leaving behind a legacy guaranteed to land him in the Pro Football Hall of Fame.Įstablishing his identity away from football - even amid criticism he was too free spirited and too much of a partier early on - helped Gronkowski cultivate projects in television and entertainment. I got people feeding me, and if I'm slow, I'm slow. “I don’t have to be in good shape at all. “It’s just grind, grind, grind, in football, and out here it's like it's like you're like a supermodel or something. “It’s a lot more fancy in this industry,” said Gronkowski, who turned 33 in May.

As Ralphie is whisked off for a quick break in the shade, Gronkowski and the director, Kreg Lauterbach, go back and forth on whether to say “dog” or “doggie.” Rob Gronkowski sits on set with his dog, Ralphie, at Universal Studios while taping a commercial for USAA on Tuesday. One makeup artist powders Gronkowski’s face, while the other one gives him a new gray shirt to change into. That’s when the reinforcements - two makeup artists - come in, while Ralphie gets some shade and a quick drink. Situated in a makeshift dog park at Universal Studios theme park, Gronkowski delivers his lines with his beloved French bulldog, Ralphie, in his lap while one of the crew members quietly whispers, “He’s getting a little sweat on his brow.” But when it’s time for Rob Gronkowski to perform, it’s not running routes or catching passes from Tampa Bay Buccaneers quarterback Tom Brady, it's acting in a television commercial for USAA. He paces the hallway just after 6:45 a.m., carefully studying the day’s script.
